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RFM Analysis: A Data-Driven Approach to Customer Segmentation
Have you ever been caught off guard by a boss asking, “Which customers are likely to buy again, and which…
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Composable CDP: A New Era of Customer Data Platforms
Making sense of customer data in today’s digital landscape often feels like piecing together evidence in a crime scene. In…
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Composable CDP: A New Era of Customer Data Platforms
Making sense of customer data in today’s digital landscape often feels like piecing together evidence in a crime scene. In…
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24 Diversity, Equity, and Inclusion Survey Questions to Ask Your Employees
If you want to create a better workplace environment for your employees, it pays to spend time brainstorming DEI survey…
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24 Diversity, Equity, and Inclusion Survey Questions to Ask Your Employees
If you want to create a better workplace environment for your employees, it pays to spend time brainstorming DEI survey…
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How to Create a Cross-Channel Marketing Campaign [+Benefits & Examples]
Creating a successful cross-channel marketing campaign requires great effort. If I had it my way, I would always know how…
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How to Create a Cross-Channel Marketing Campaign [+Benefits & Examples]
Creating a successful cross-channel marketing campaign requires great effort. If I had it my way, I would always know how…
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Why You Need An AI Customer Data Platform (+ Top Picks)
Customer data: can’t understand it, can’t afford NOT to understand it. That’s how I used to feel about data, and…
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Why You Need An AI Customer Data Platform (+ Top Picks)
Customer data: can’t understand it, can’t afford NOT to understand it. That’s how I used to feel about data, and…
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Top 21 Survey Email Subject Lines & Survey Titles to Boost Response Rates
You did it — you created the perfect survey! But what’s the point if no one takes it?? I’ve found…